Impress Donors by Perfecting Your Nonprofit Newsletter

  Your organization’s newsletter is a great way to build relationships with your donor base. They inform and engage readers on any updates within your organization and can become a powerful marketing tool. When done effectively, your nonprofit’s newsletter can help raise money, find volunteers, demonstrate gratitude and promote your programs.  Newsletters don't have to take hours of your time or look like modern works of art. They need to tell a compelling...
Read more

How to Tell Your Nonprofits Story in Your Donation Receipt

Donation receipts are a normal part of your organization’s operations. Still, with a little creativity and some tweaks to your template, you can turn it into an excellent piece of content, showcasing your nonprofit’s work. Your donors already look forward to receiving their receipts, so by adding a few adjustments to your template, you can share how your donor’s contribution has helped you achieve your goals.  Personalizing your donation receipts is a terrific...
Read more

6 Best Practices That Every Donation Receipt Should Have

When someone donates to your organization you will want to rest assured that your system is generating accurate and timely receipts. You worked hard to get your 501(c)(3) or T3010 so make sure your donation receipts are clean and compliant with tax regulations.  Each country, province or state will have their own guidelines for tax receipts but generally your nonprofit’s donation receipt should include: A statement indicating that it is an official receipt...
Read more

Entering the Unknown: How to move Forward Through Covid with Annis Karpenko

  //   This week Annis Karpenko talked about community building and planning coming out of the pandemic. Annis is the Executive Director of Visual Arts Mississauga and has over 20 years experience in the industry. Her organization, like many others, is working their way through the pandemic and adapting by offering online programs and partnerships with other organizations.  We talked about planning when you’re unsure of what's next...
Read more

5 Ways to Segment Your Donor Data that Get Results

  As a professional fundraiser, you know how important communication is with your donors. No one likes to feel like another email on a mailing list, each one of your supporters is a part of your organization’s success and should be treated as such.  There is a reason why donor data is so important. A person’s age, behaviour and values have such a huge impact on their decision making and by matching our communication to each different group you are maximizing...
Read more

Turn Organic Website Traffic Into Donations With These 3 Tips

    How many website visits does it take to get a donation? Well according to a study done by Next After, a nonprofit website will get just over 12,000 click-throughs a month and from those visitors 0.64% will make a donation in the same session.  As fundraisers, you already know that a lot goes into soliciting donations. Your website is a great place for people to learn more about your cause and values, but how can you turn these visitors into...
Read more

Learn how to unlock your data and raise more funds with Mathew Dubins and Donor Science

  Mathew Dubin founded Donor Science to help nonprofits tap into their own data to develop smarter, evidence based strategies to raise more funds. He joined us on the podcast to tell us more about Donor Science and how he has helped his clients discover unlock insights about their donors.    In this episode we talk about using your donor data to create better marketing strategies that will save your organization both time and...
Read more

Engage Your Donors From Your Home

  As the pandemic continues to change our lives we are constantly finding new ways to operate. A lot of organizations have decided to avoid face to face communication to allow for social distancing. It may seem challenging to foster donor relationships as events and meetings have been canceled, but it is possible to have meaningful conversations even when we can’t leave our homes.  Now more than ever it is important to continue to reach out to your...
Read more

5 Essential Questions Your Donors Will ask and How to Respond Like A Pro

    Good relationships with your donors are crucial to a successful nonprofit. Everybody knows that, but what you may not know is the answer to some of these common donor questions. Donors are making an investment by giving money, time or gifts to your organization and they will usually ask some questions before doing so.  It might even be beneficial to review the common questions below and create a Frequently Asked Questions document or page and make it...
Read more