Donor Engine

25 FEB 2020

'Leadership, Podcast’

Fundraising Superheroes Episode 1: The Townsend Smith Foundation on the Importance of Community

Sabrina Sciscente

// Everything that the Townsend-Smith Foundation does is for the community. Working out of Milton, ON their dream is to build a hospice to serve the Milton and Halton Hills area and with all the hard work they’ve been doing that dream is coming true. Their message is one from the heart and their success grows with every connection they make. Janet Townsend, the foundation’s founder explains...

20 FEB 2020

'Podcast’

Fundraising Superheroes Episode 5: BabyGoRound Knows What Goes into a Great Corporate Partnership

Sabrina Sciscente

// On this episode of Fundraising Superheroes BabyGoRound’s Founder and Vice Chair Niki Cumming and Director of Fundraising Theresa Pearson. BabyGoRound is a NPO located in Vancouver, British Columbia with the mission to provide baby gear for families in need. They offer a one of a kind experience by allowing parents to "shop” for their items with volunteers creating a more intimate experience. ...

19 FEB 2020

'Podcast’

Fundraising Superheroes Episode 6: The Jacksonville Humane Society and How to Secure Large Gifts

Sabrina Sciscente

Denise Deisler the CEO of the Jacksonville Humane Society joined us today to talk about one of the most important topics in the nonprofit world: fundraising! The Jacksonville Humane Society is one of the largest no-kill shelters in the USA and has been operating for 135 years. They are a completely independent organization and Denise shared their amazing story with us on the podcast. In 2007 their shelter caught fire and...

19 FEB 2020

'Strategy, Marketing, Donor Relations’

High-Value Nonprofit Conferences Worth Your Investment In 2020

Christina Basil

Just as corporate professionals seek to build upon their skills and expand their knowledge base to remain relevant in their industries, a professional in the nonprofit sector is no different. But there are dozens of pricey (and seemingly worthwhile) conferences available every year. How do you know which ones are worth your investment? If you’re looking to attend a nonprofit conference in 2020, then be sure to take note of the conferences (ordered chronologically by...

12 FEB 2020

'Marketing’

Your Nonprofit Needs a Great Logo and Here’s How to Do It

Sabrina Sciscente

Your nonprofit should be the same. Having a strong logo will make it easier for people to remember your nonprofit. Your logo should be instantly identifiable, something that really communicates who you are and what you stand for. So what exactly makes a logo great? Here are a few tips: Timeless: don’t try to hap onto a trend or fad, a good logo with stand the test of time and should still be relevant 10 years from now. Original:...

5 FEB 2020

'Marketing, Donor Relations, Events’

5 Ways To Make Your Nonprofit’s Silent Auctions Amazing!

Sabrina Sciscente

Silent auctions are a great way to engage donors and raise funds for your nonprofit. They are fun, engaging and a great way to interact with your supporters face to face. However there can be a lot of work between planning, hosting and securing items so you’ll have your work cut out for you. There are a few things you can do to make your live auction successful, and less stressful for you and your team. After all, they are meant to be a fun way to raise money for your...

29 JAN 2020

'Strategy’

The Ultimate Guide to Creating a Successful Capital Campaign for Beginners

Sabrina Sciscente

So what exactly is a Capital Campaign and When Should I Use It? It’s an intensive fundraising effort to raise a substantial amount of money for a project or product within a specific deadline. They require a lot of coordination and cooperation not only from your organization, but also the community. For a capital campaign to work everyone needs to have all hands on deck and be focused on engaging the community. These types of campaigns are normally...

24 JAN 2020

'Management & Leadership’

Why a Diversity, Inclusion and Equity Policy Should Be an Essential in Your Nonprofit

Sabrina Sciscente

A diverse and inclusive working environment is key in your organization’s performance. Despite this, a lot of nonprofit organizations are struggling to maintain a diverse workplace. A study done by The Center for Effective Philanthropy found that sexual orientation and gender diversity are lacking at many nonprofits. A lot of organizations claim to have a handle on the situation, but the truth is that they still have a long way to go. Nonprofits need...

22 JAN 2020

'Marketing, Donor Relations’

4 ‘Social Proof’ Techniques That Convince Supporters To Take Action

Christina Basil

Social proof is the positive influence that is created when an individual realizes that a mass of other people are doing something — that influence makes the individual conform and want to participate in that same thing too. Because we are social creatures, this strength in numbers is powerfully persuasive to our human psyche! Learn how to bake social proof into your website (and social media feeds) by taking advantage of the 4 techniques below....

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