5 Non-Negotiables To Attract Media Coverage As A Small Nonprofit

    When we think of media coverage, we usually picture major publications like the Wall Street Journal, the New York Times, or large corporations like CNN. For a smaller organization, it can definitely feel daunting or even impossible to earn media attention. However, plenty of small to mid-sized nonprofits are able to successfully leverage media coverage to raise awareness for their cause! Let’s look at some of the ways a small nonprofit can harness media to...
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Charity Live Streams: The $75 Million Fundraising Idea Your Nonprofit Will Love

Charity live streams are essentially the younger, cooler, trendier cousin of the charity telethon. And with the market value of streamed content expected to surpass $70 billion by 2020 , there’s clearly money to be made in this exploding online industry — live streaming events for charity have already raised over $75 million so far with no signs of slowing down. Considering the low overhead cost to run a charity live stream, your nonprofit (no matter how large or small) can get in on the...
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How To Pitch Your Nonprofit To The Media Without Freaking Out

    " Make your pitch! ” Does that phrase alone make your skin crawl?  Building and maintaining a positive relationship with the media isn’t necessarily difficult. And it should be an important aspect of every nonprofit’s marketing strategy (no matter how large or small your organization!).However, getting featured in a news outlet or noticed by a journalist does take a certain amount of persistence — especially when you’re first starting out. Ready to get...
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Our David Saraiva talks about socially responsible growth in a post featured by the Center for Social Innovation!

  At Donor Engine, we believe businesses and organizations have a responsibility that is bigger than the bottom line. We need to think about the social impact of what we do. It’s one of the reasons Donor Engine is designed the way it is, to empower non-profits, both large and small, to better accomplish their mission and make as positive an impact as possible. We’re proud to see our CFO David Saraiva share a bit about those values and goals in this post by the Center...
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We're featured on Hilborn Charity eNews!

The fine folks at Hilborn Charity eNews are featuring a guest post I wrote about ransomware and some simple security steps every nonprofit should follow!   Be sure to swing by and check it out:  Are you (in)secure?  
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Guest post on Nonprofit Marketing Academy!

  Our friends at Nonprofit Marketing Academy are hosting a guest blog from yours truly! Database imports can be intimidating, but I have a few simple tips that can radically simplify the process and ensure it goes as smoothly as possible.   Read about them yourself here!:  Ah, the Dreaded Database Import: Three Ways to Smooth a Database Migration
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